Company • Brand Guidelines

Brand Assets & Guidelines

Use these logos, color schemes, and guides to integrate or reference 7ink.to accurately in marketing campaigns, developer platforms, and print layouts.

Logo Packages

77ink.to

Dark Mode Logo

For dark backgrounds (HEX #0A0A0A or darker).

77ink.to

Light Mode Logo

For light backgrounds (HEX #FFFFFF or lighter).

Official Palette

Click to Copy#0A0A0A

Ink Black

Primary brand background and heading text color.

Click to Copy#FFFFFF

Ink White

Clean base backgrounds and high-contrast typography.

Click to Copy#4F46E5

Branded Indigo

Primary CTA gradient accent representing speed and connection.

Click to Copy#10B981

Emerald Success

Success states, conversion metrics, and active path highlights.

Usage Policies

  • Spacing Rule: Ensure the logo has at least 50% of its size as clear safety margins on all sides. Do not crowd the logo with lines or other logos.
  • Logo Integrity: Do not squish, stretch, rotate, recolor, or modify the logo mark in any way. Download the direct SVG files instead of tracing.
  • Referencing Brand Name: Always write our brand name as 7ink.to or 7ink. Never reference as "Think" or "7hink".